Complete
wholeness,
measured.

The Shalom Score is the only metric that tells the truth about all eight domains of a business's technology environment. Named after the Hebrew concept of nothing missing, nothing broken. Scored monthly. Delivered in writing. Used to hold the partnership accountable.

Test Your Score Get Your Baseline
Active Partnership
↑ +6 this month
Month 06
0 25 50 75 100
0 /100 —
Critical Attention Progress Tending
Presence
91
Reach
62
Relationships
88
Operations
79
Finance Visibility
84
Stewardship
55
Intelligence
48
Readiness
81
↑ +6 from last month
3 domains improving  ·  Composite 74
The origin
שָלוֹם
שָלוֹם
Shalom Complete wholeness · Peace · Nothing missing · Nothing broken

The word that refuses
to let a score
be comfortable.

The Hebrew concept of Shalom does not simply mean peace. It describes a state in which everything is as it should be: complete, whole, intact. Not merely absence of conflict. Presence of everything that should be present. Nothing missing, nothing broken, every part in its right place.

This is a harder standard than most technology metrics aim for. Most dashboards show what is working. The Shalom Score is built around showing what is not: where domains are Quiet that should be Tending, where gaps exist that the business has not yet named.

"A score is only as honest as the person willing to hold a low number and say what it means."

Yutie chose this name as a commitment: the score will tell the truth, regardless of how long the partnership has been running or how good the relationship is. A domain that is struggling does not get a passing grade because the rapport is excellent. The Shalom Score holds Yutie accountable to the same standard it holds the environment.

What is your
Shalom Score?

Click the state that best describes each domain right now. Your estimated composite Shalom Score updates in real time. This is how every Yutie partnership begins: an honest look at all eight domains before anything is built.

01
Presence
18
02
Reach
22
03
Relationships
15
04
Operations
25
05
Finance Visibility
20
06
Stewardship
12
07
Intelligence
8
08
Readiness
19
Your Estimated Score
17
/ 100
Critical
Most domains are unmanaged. This is where every business starts before its first Yutie partnership. The gap between where you are and where you could be is the entire point of the first conversation.
Get a Real Baseline →

What each number
actually means.

39
0 – 39
Critical
One or more domains are in a state that poses immediate risk to the business. This is an environment where outages are unexpected, data is unprotected, and key relationships are falling through gaps nobody can see.
No backups or backups never verified
No CRM, relationships tracked in email
Website down time discovered by clients
Financial position requires manual assembly
59
40 – 59
Attention needed
Several domains are Quiet or newly Waiting. The business is functional but leaving significant value and stability unrealised. Specific intervention is needed and the priority order matters more than urgency.
Presence exists but is not converting
Operations running on verbal handoffs
CRM exists but data is not clean
Intelligence domain completely quiet
79
60 – 79
Tending in progress
Most domains are Tending but specific areas are still Waiting. The most common range for active partnerships in months 3 through 8. Progress is visible and the compounding effect is beginning to show.
Presence tended, Reach still building
CRM active but not fully adopted
Finance visible but cashflow projection new
Intelligence being built, not yet complete
100
80 – 100
Tending across domains
The technology environment is comprehensively tended. All or nearly all domains are Tending. The partnership has shifted from build mode to maintenance and refinement. This is the target state for a mature standing partnership.
Monthly domain report delivered on schedule
All systems monitored with live alerts
Backups verified, SSL current, access audited
Strategy sessions are refinement, not rescue

Specific criteria.
No opinion involved.

01
Presence
80+ = Tending
▼
Performance
PageSpeed score above 85 on mobile. Core Web Vitals passing. Server response time below 400ms.
Technical health
No broken links. SSL valid. Sitemap submitted to Search Console. Robots.txt configured.
Conversion
All forms tested and confirmed working. Contact pathways functional. Analytics goals firing correctly.
Brand
Visual identity consistent across all digital surfaces. Open Graph images correct on all key pages.
Visibility
Google Analytics 4 collecting clean data. Search Console connected with no critical errors.
Uptime
Monitoring active with immediate alerts. No unresolved downtime events in the past 30 days.
Quiet
0 – 39
Waiting
40 – 79
Tending
80 – 100
02
Reach
Often Waiting
▼
Search presence
At least 3 primary keywords tracked in top 20 positions. Search Console clean. Impressions trending up.
GBP status
Google Business Profile verified, complete, and accurate. Reviews being managed. Posts active.
Content activity
At least one piece of content published per month. Editorial calendar exists and is being followed.
Channel health
Active social media profiles complete and consistent. Email list growing. Referral sources tracked.
Backlinks
No toxic links in backlink profile. Disavow file current where applicable. Link growth positive.
Attribution
Traffic sources understood per channel. UTM framework in place. Conversion by source tracked.
Quiet
0 – 39
Waiting
40 – 79
Tending
80 – 100
03
Relationships
80+ = Tending
▼
CRM health
CRM active with clean data. No pipeline stage empty for more than 30 days. Lead source tracked.
Pipeline activity
No stuck deals older than 30 days. Proposals tracked with follow-up dates assigned.
Client contact
Last contact date recorded for all active clients. No dormant clients undetected past 90 days.
Automation
Lead capture forms connected to CRM. Follow-up reminders automated. Overdue invoices triggering reminders.
Proposals
Proposals sent from within the system, tracked for opens. Acceptance rate recorded monthly.
Revenue visibility
Pipeline value visible by stage. Monthly revenue forecastable. Top clients by revenue identified.
Quiet
0 – 39
Waiting
40 – 79
Tending
80 – 100
04 – 08
Operations · Finance Visibility · Stewardship · Intelligence · Readiness
Click to expand
▼
04 Operations
Task completion rate above 85% monthly
All active projects in task management system
No critical work running on email or WhatsApp
Core workflows documented and followed
05 Finance Visibility
All invoices in system, none tracked in spreadsheets
Overdue reminders running automatically
Recurring retainer invoices automated
Monthly cashflow summary available
06 Stewardship
Daily backups verified monthly via restoration test
SSL certificate valid, auto-renewing
User access audit done in last 90 days
Privacy policy current and published
07 Intelligence
Shalom Score delivered before every strategy call
GA4 collecting clean goal-configured data
Business performance dashboard live and current
Revenue attribution understood by source
08 Readiness
Uptime above 99.8% for the month
All domains 60+ days from expiry
Staging environment active
Server response time below 400ms
Full criteria

Each domain's full scoring rubric is agreed at the start of every partnership and reviewed in the annual architecture review. The rubric is specific to the business's context.

See all eight domains →

Four weeks.
Every month. Forever.

Monitoring review
1
Monitoring review
Week 1
Intervention work
2
Intervention work
Week 2
Score update
3
Score update
Week 3
Strategy session
4
Strategy session
Week 4
Week 1
Monitoring review
Uptime and server performance check
Search Console and GA4 data pull
Security scan and backup verification
CRM pipeline health assessment
Domain and SSL expiry status
Invoice and cashflow position
Week 2
Intervention work
Priority domain interventions executed
Deliverables staged and tested
Issues from monitoring resolved
Content or automation updates
Tool integrations or configuration
Documentation updated
Week 3
Score calculation
All eight domains rescored
Month-on-month movement calculated
Domain state report written in full
Plain-language interpretation drafted
Priority actions for next month drafted
Report delivered 48h before strategy call
Week 4
Strategy session
Shalom Score reviewed together
Domain state changes discussed
Next cycle priorities agreed
Intervention plan formally updated
Any scope changes formally recorded
Partnership health check
This rhythm continues for the life of the partnership. Not just in the first year. Not just when things are being built. Every month, indefinitely, for as long as the business is growing.

How a score moves
over twelve months.

The Shalom Score does not jump overnight. It compounds as each domain reaches Tending, then allows the partnership to focus resources on the next. This is what a typical Active partnership trajectory looks like, starting at the mapping session baseline and running through the first year.

Month 0
22
Baseline. All domains mapped.
Month 3
48
Presence and Relationships tended.
Month 6
64
Operations and Finance Visibility active.
Month 12
81
Six domains Tending. Steady state.
Know Your Number

What would
your score
actually be?

The interactive tool above gives you an estimate. The real baseline is calculated in the mapping session that begins every Yutie partnership. The discovery call is 30 minutes and costs nothing.

Book a Discovery Call See the Partnership Model